This brand is a tribute to dogs who show us unconditional love everyday.

At Frankie on the Beach, we believe dogs are not just pets but members of our family. So we crafted gentle, probiotic, plant-based formulas that nourish from skin to coat—because our best friends deserve our best care. And we don’t stop there. A portion of every purchase helps unhoused pet parents get the medical care their companions need. When you choose Frankie on the Beach, you’re loving your dog—and lifting up another.

All Natural Human Grade Ingredients - No Harmful Chemicals

Supporting Local Charity

Fast Shipping

Pet Haircare
Beach Apparel

Ocean Vibes & Healthy Pets

Enhancing beach days and pet care, while giving back to pets in need.
Testimonials
★★★★★

Love Frankie on The Beach products! The Shampoo works extremely well, spreads quite easily, and a little goes a long way. The dry shampoo is a great time saver. We've used this many times on our golden doodle. Highly recommend giving the products a try, your pet won't be disappointed!

Matt
Fort Worth, TX
★★★★★

Got all the products of Frankie on the Beach line. Not sure what to say but WOW! It was such a pleasure to wash Duke, felt like we were on a tropical beach somewhere the fragrance and the texture of the shampoo is incredible. Duke had a bath about a week ago and still smells amazing. The odor eliminator is so amazing!! Tried some on my couch, the smell is so luxurious. Now I am not afraid when people come over for dinner and everything smells like dog. The den smells like a beach. You go Frankie...thanks for your line, finally something that smells incredible!!

Marianne & Duke
Savannah, Georgia
★★★★★

Purchased a Frankie on the Beach Hoodie and a bottle of the Dry Shampoo. The hoodie is fantastic looks so vintage and the comfort level is a 10! Wearing at the beaches in Florida getting a lot of questions about it. Dry shampoo is simply the bomb, where has this product been all this time.

Heidi
Miami Beach, Florida
★★★★★

First off I love Frankie, we see the big guy strolling on the beach all the time, we had to support his brand and the cause. Tried the shampoo and conditioner, our dog smelled like fresh coconut for almost 2 weeks. He is Labradoodle with delicate skin. Frankie on the beach shampoo & conditioner is perfect no itching or dry spots.

Frankie we love you!!

Anonymous
Los Angeles, CA
★★★★★

OH BOY!!! If you love your dog (and you know you do), you need to get some of this Frankie on The Beach Soothing Probiotic Shampoo and Probiotic Conditioner. Finally, pet grooming products that lather up, do the job they are supposed to do, and goes a long way. (Did I mention that it smells incredible and not medicinal or too sweet.) It does not make him itchy or uncomfortable, Bosco clearly loves the way it smells and leaves his coat super soft.

It smells so good I think they should branch out to pet bed laundry soap and shampoo for humans.

Hats off Frankie on The Beach!

LM & Bosco
Topanga Canyon, CA
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