Healthier Skin,
Softer Coat.
A Better Life.
Premium, gentle hair care for dogs who live for the beach (and beyond).
Natural, human-grade, plant-based ingredients
Every bottle supports dogs of the unhoused
Same-day shipping from Malibu (order by 2pm PT). Free shipping over $50.
For a cleaner, healthier, happier tomorrow.
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Everything your dog needs for a cleaner, healthier, happier life.
Best Sellers
Fan favorites for happy, healthy dogs.
More Than a Brand.
A Brighter Tomorrow.
Inspired by the ocean and our own dog, Frankie, we create premium care for happier, healthier dogs and a cleaner planet.
Let customers speak for us
“Gave our newest rescue pup his first bath”
He is shiny and soft. FOTB is the best!
“Skin & Coat Rescue for my Rescue Dog”
As early as his first bath we saw immediate improvements and we no longer have reoccurring skin and coat issues. He feels better and looks fantastic.
“Best shampoo I have used”
Cleans deep and rinses out nicely.
“Absolutely amazing!”
Smells great and my babies are so soft!
“Fur so soft”
The shampoos and conditioner keep my golden retriever's fur so soft. I have been looking for something like this for years. I finally found it.
From the Blog
Tips, stories and a healthier, happier life for your dog.
